Brand Builders

Scaling an eCommerce brand is hard. The intention for this podcast is simple; to have interesting, insightful & authentic conversations with successful brand builders. We want to provide real world stories and helpful, practical information about what’s currently working to help you build your own seven and eight figure brand. We release an episode every week on Sunday afternoon, so if you’re looking for actionable, no BS eCom insights, hit subscribe and stay tuned!

Listen on:

  • Apple Podcasts
  • Podbean App
  • Spotify

Episodes

Monday Apr 07, 2025

👇👇 WORK WITH ME 👇👇🚀 More Behind The Scenes Brand Growth Tips: https://jordan-doughty.kit.com/b8baebbd0f📧 Learn About Retention Marketing: https://www.youtube.com/watch?v=KfJoNxvsFN8☎️ Work With My Retention Agency ($50k/mo+): https://openhousemedia.agency/Chris Lang, founder of Fresh Chili Co, went from growing up without running water in rural Oklahoma to building an 8-figure DTC consumables brand that's breaking growth records. In this episode, we dive deep into his journey—from a traumatic upbringing to running one of the fastest-growing salsa brands in America.🔥 Sales up 350% last year🔥 Built a factory from scratch🔥 30,000+ strong customer community🔥 Facebook engagement beating household names like Tabasco and Heinz🔥 A founder story that’s as authentic as the Hatch chiles he sellsChapters:00:00 – Intro01:40 – From Hobby to Top 1% Shopify Brand04:55 – Brand Built on Family & Heritage08:10 – Owning the Supply Chain11:35 – Turning Customers into Superfans15:22 – Paid Memberships That Convert18:30 – Organic Content That Works22:15 – Scaling Smart with the Right Tools27:42 – Building Community with Move FWD31:10 – Lessons in Leadership & Growth34:50 – Rapid Fire Insights38:25 – Wrap Up

Monday Mar 31, 2025

👇👇 WORK WITH ME 👇👇🚀 More Behind The Scenes Brand Growth Tips: https://jordan-doughty.kit.com/b8baebbd0f📧 Learn About Retention Marketing: https://www.youtube.com/watch?v=KfJoNxvsFN8☎️ Work With My Retention Agency ($50k/mo+): https://openhousemedia.agency/In this episode, I sit down with Adam Schwartz, founder of FRESHeTECH and Knoza Consulting, to talk about scaling eCommerce brands, running an Amazon agency, and breaking eight figures with a DTC business. Adam shares his journey from launching a Bluetooth shower speaker to building a successful Amazon consulting firm with 60+ clients and a booming SaaS business. We dive into the biggest Amazon challenges in 2024, why cash flow is king, and how brands can maximize profitability in an evolving marketplace.🔹 The secret to scaling an Amazon business🔹 How Freeze Pipe is on track for $10M+ this year🔹 Why most Amazon aggregators failed🔹 The right way to use Amazon ads for growth🔹 Is TikTok Shop worth it?🔹 Adam’s take on exiting vs. long-term profitabilityIf you're an Amazon seller, brand owner, or eCommerce entrepreneur, this episode is packed with insights you can't afford to miss!📌 Listen now & level up your Amazon strategy!Chapters:

Luca FINAL

Sunday Mar 23, 2025

Sunday Mar 23, 2025

Tuesday Mar 11, 2025

🚀 More Behind The Scenes Brand Growth Tips: https://jordan-doughty.kit.com/b8baeb...📧 Learn About Retention Marketing: • Adding MILLIONS In Revenue With Email... ☎️ Work With My Retention Agency ($50k/mo+): https://openhousemedia.agency/Tobias Allen, a top direct response marketer and the mind behind the 100M Leads book launch, shares his proven strategies for scaling businesses, increasing conversions, and maximizing affiliate partnerships.In this episode, Tobias reveals:✅ How he built a 29,000-affiliate program in just 6 weeks✅ The behind-the-scenes of 560,000+ event registrations for 100M Leads✅ How they 8x’d email click-through rates & boosted open rates by 70%✅ The biggest mistakes businesses make when running paid ads & funnels✅ Why low-ticket offers are outperforming high-ticket in today’s market✅ The #1 strategy to outspend competitors and dominate your niche💡 Whether you're a founder, marketer, or entrepreneur, this episode is packed with insights to help you scale your business, optimize your marketing, and generate more sales.🔥 Watch now and learn how to build a high-converting affiliate program, improve your email marketing, and make your ads work harder for you!#marketing #affiliatemarketing #SalesFunnels #DirectResponse #100MLeads #EmailMarketing #PaidAds #ConversionOptimization #TobiasAllen #AlexHormozi #ScalingBusinesses #HighTicketSales #DigitalMarketing #entrepreneurship

DElete ME

Monday Mar 10, 2025

Monday Mar 10, 2025

🚀 More Behind The Scenes Brand Growth Tips: https://jordan-doughty.kit.com/b8baeb...📧 Learn About Retention Marketing: • Adding MILLIONS In Revenue With Email... ☎️ Work With My Retention Agency ($50k/mo+): https://openhousemedia.agency/Tobias Allen, a top direct response marketer and the mind behind the 100M Leads book launch, shares his proven strategies for scaling businesses, increasing conversions, and maximizing affiliate partnerships.In this episode, Tobias reveals:✅ How he built a 29,000-affiliate program in just 6 weeks✅ The behind-the-scenes of 560,000+ event registrations for 100M Leads✅ How they 8x’d email click-through rates & boosted open rates by 70%✅ The biggest mistakes businesses make when running paid ads & funnels✅ Why low-ticket offers are outperforming high-ticket in today’s market✅ The #1 strategy to outspend competitors and dominate your niche💡 Whether you're a founder, marketer, or entrepreneur, this episode is packed with insights to help you scale your business, optimize your marketing, and generate more sales.🔥 Watch now and learn how to build a high-converting affiliate program, improve your email marketing, and make your ads work harder for you!#marketing #affiliatemarketing #SalesFunnels #DirectResponse #100MLeads #EmailMarketing #PaidAds #ConversionOptimization #TobiasAllen #AlexHormozi #ScalingBusinesses #HighTicketSales #DigitalMarketing #entrepreneurship

Friday Feb 28, 2025

DescriptionWelcome back to another episode of the OHM Podcast!This week, I’m joined by David Fannin, an Entrepreneur who scaled his business to £1.3M in yearly revenue - without a dedicated marketing team. From his initial difficulties scaling on Amazon, to eventually exiting his brand and appearing on Dragon’s Den, David joins us to discuss his unique strategies and how he approached product design and development.---------------------------------At Open House Media, we help up-and-coming eCom brands grow to 7 figures with the help of email and sms marketing.In the last 5 years, we've partnered with over 150 different brands, driving $50+ million in revenue. Book a call with me today and we can start helping you get the results you want for your business: ☎️ https://calendly.com/jordan-openhousemedia/intro-chat Or send me an email at: Jordan@OpenHouseMedia.Club

Monday Feb 24, 2025

🚀 More Behind The Scenes Brand Growth Tips: https://jordan-doughty.kit.com/b8baebbd0f📧 Learn About Retention Marketing: https://www.youtube.com/watch?v=KfJoNxvsFN8☎️ Work With My Retention Agency ($50k/mo+): https://openhousemedia.agency/In this episode, we sit down with Dushyant, a former Big Four management consultant turned founder of a fair trade, organic bedding brand that's shaking up the DTC e-commerce world.🔹 From market stalls to international expansion (Australia → Singapore, Dubai, UK & Europe)🔹 How he scaled retail stores during COVID before going all-in on Google & Meta ads🔹 The challenges of entering the U.S. market & what it really takes to go global🔹 Behind the scenes: ethical sourcing, sustainability, and fighting greenwashing🔹 Why physical retail is still powerful in a digital-first worldThis deep dive is packed with actionable insights on e-commerce growth, brand authenticity, and sustainable business practices. If you're building a brand with purpose—or thinking of making the leap from corporate to entrepreneur—this one’s for you!🔥 Subscribe for more e-commerce founder stories & growth strategies! 🔥#ecommerce #dtc #entrepreneurship #sustainability #fairtrade #shopify #startup #marketing #founderstory

Monday Feb 17, 2025

Welcome back to another episode of the OHM Podcast!This week I’m joined by Sam Haddad, Co-Founder and CEO at Greenhaus, a forward thinking House of Brands, focused on helping US based eCommerce businesses scale and grow towards an eventual exit.In today’s episode we’ll be taking a closer look at Greenhaus’ unique acquisition model, how Sam and his team are adding value to existing eCom brands, the challenges of running a house of brands.Chapters:00:00:00 – Introduction & Guest Overview00:01:10 – Sam’s Background & Business Foundations00:07:00 – Mastering Amazon: From 1P to 3P Strategy00:14:00 – The Shift to Entrepreneurship & Greenhouse00:20:00 – Why Greenhouse Focuses on Product & Operations, Not Just Finance00:27:00 – Greenhouse’s Acquisition Strategy00:35:00 – The Importance of Inventory & Lead Times on Amazon00:42:00 – Post-Acquisition Playbook: How Greenhouse Scales Brands00:50:00 – The Reality of Running an Omni-Channel Brand00:56:00 – Who, Not How: Building Teams & Finding the Right Expertise01:03:00 – The Long-Term Vision: What’s Next for Greenhouse?01:10:00 – Advice for Founders: Common Mistakes & How to Fix Them01:15:00 – Closing Thoughts & Where to Connect with Sam---------------------------------At Open House Media, we help up-and-coming eCom brands grow to 7 figures with the help of email and sms marketing.In the last 5 years, we've partnered with over 150 different brands, driving $50+ million in revenue. Book a call with me today and we can start helping you get the results you want for your business: ☎️ https://calendly.com/jordan-openhousemedia/intro-chat Or send me an email at: Jordan@OpenHouseMedia.Club

Tuesday Feb 11, 2025

Welcome back to another episode of the OHM Podcast!This week I’m joined by Sam Haddad, Co-Founder and CEO at Greenhaus, a forward thinking House of Brands, focused on helping US based eCommerce businesses scale and grow towards an eventual exit.In today’s episode we’ll be taking a closer look at Greenhaus’ unique acquisition model, how Sam and his team are adding value to existing eCom brands, the challenges of running a house of brands.---------------------------------At Open House Media, we help up-and-coming eCom brands grow to 7 figures with the help of email and sms marketing.In the last 5 years, we've partnered with over 150 different brands, driving $50+ million in revenue. Book a call with me today and we can start helping you get the results you want for your business: ☎️ https://calendly.com/jordan-openhousemedia/intro-chat Or send me an email at: Jordan@OpenHouseMedia.Club

Monday Feb 10, 2025

Welcome back to another episode of the OHM Podcast!This week, I’m joined by Alyssa Wallace, email marketing strategist behind the explosive growth of THC drinks brand Bruz. Their $28M/year owes a lot to Alyssa’s marketing ethos. From community engagement to a plain text focus and key metrics to keep up with, Alyssa’s experience, both as a freelancer and working for an agency make this an episode you don’t want to miss.Chapters:00:00 - Introduction00:30 - Retention Marketing & Breeze’s Growth01:11 - Getting Started in Retention Marketing02:24 - Learning on the Job02:55 - Freelancing vs. Agency Life04:10 - The Power of Personal Branding & Twitter06:03 - Is Posting Content a Career Prerequisite?07:17 - Job Hunting & Standing Out Online08:32 - Personality in Personal Branding09:45 - Balancing Two Roles at Breeze & Captivix10:58 - What Makes a Good Agency?13:59 - Challenges of Agency Life for Freelancers14:34 - Analyzing Retention in Email & SMS16:54 - Open & Click Rates: Are They Relevant?19:24 - How Subscription Brands Should Approach Retention20:00 - Improving Breeze’s Retention & Email Strategy22:35 - The Role of Video in Subscription Retention25:08 - Subscription & Retention Beyond Email26:56 - Low-Hanging Fruit for Subscription Optimization28:42 - Should Brands Use Aggressive Retention Tactics?29:58 - Advice for Brands Starting a Subscription Model31:36 - Community & Brand Loyalty at Breeze33:28 - Engaging Customers Through Email Marketing35:28 - Why Plain Text Emails Perform Well37:24 - Plain Text vs. Graphic Emails38:35 - The Secret Behind Breeze’s Rapid Growth40:19 - The Founders’ Background & Business Success42:15 - The Growing THC Beverage Market44:15 - THC Beverages vs. Alcohol45:33 - Alyssa’s Future Goals46:47 - Career Advice for Aspiring Marketers47:54 - Where to Follow Alyssa---------------------------------At Open House Media, we help up-and-coming eCom brands grow to 7 figures with the help of email and sms marketing.In the last 5 years, we've partnered with over 150 different brands, driving $50+ million in revenue. Book a call with me today and we can start helping you get the results you want for your business: ☎️ https://calendly.com/jordan-openhousemedia/intro-chat Or send me an email at: Jordan@OpenHouseMedia.Club

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